德甲竞猜

25条史诗级广告设计技巧

2019-12-19 14:11     by gubai     浏览量:1301

25条史诗级广告设计技巧

GUANGGAOSHEJIDEJIQIAOXUDUO,KESHIGUANJIANDEJIUNEIMADUO。ZITIYANGSHIDEXUANZEHEPEIDA,PAIBANSHEJIHELIBUJUDEBIAOZHUN,LIUBAIYISHUDEGUILVXING,SHUOQILAIFANZA,ZHENGLIQILAIYEBINGBUSHIFEICHANGDUO。HAIYOUYIGEHEZUOHEXIEDESHEJITUANDUI,LIANGHAODEGOUTONGDUIYUSHEJIERYANDOUSHIZHIGUANZHONGYAODEDONGXI...

GUANGGAOSHEJIDEJIQIAOXUDUO,KESHIGUANJIANDEJIUNEIMADUO。ZITIYANGSHIDEXUANZEHEPEIDA,PAIBANSHEJIHELIBUJUDEBIAOZHUN,LIUBAIYISHUDEGUILVXING,SHUOQILAIFANZA,ZHENGLIQILAIYEBINGBUSHIFEICHANGDUO,GUANGGAOSHEJIJIQIAOGUBOGUANGGAOZHUYAOGUINAYIXIA25DIAN:


01.GUANGGAOSHEJIJIQIAO:GUANZHUNIDEZITIYANGSHI

QINGJINLIANGTIAOXUANYIDONGJIAOGAODEZITIYANGSHI,GUODUODEZITIYANGSHIZHONGLEIJIYACHENGXINGYIQIDOUSHISHIFENWUFAJIANBIEDE,JINKENENGYINGYONGJIANYIRONGQIADEZITIYANGSHIZUCHENG。

ZHEIYISHILIZHONGZHISHIYINGYONGLEMINGJIAOAileron DEZITIYANGSHIZU,TASHIZHEIKUANWUCHENXIANZITI,ZONGTISHEJIFENGGEJIANJIEERPOJUDANGDAIYISHUMEI,ZITIYANGSHIZUZHONGBAOKUOLEDUOZHONGDUOYANGZIZHONGHEBIANTI。

1.jpg

GUANGGAOSHEJIJIQIAOTU1


02.GUANGGAOSHEJIJIQIAO:BUBIDANXINBIANDA

JIANGZITIYANGSHI、YANGZIDENGBIXUZHUZHONGDENEIRONGBIANDA。SHIDUDIPEIDAYANSE,RANGBIXUZHUZHONGDEYIBUFENKANSHANGQUJIDAXIANYAN,ZAIZHEIYISHILIZHONG,WOYONGReleway ZITIYANGSHILAIZHANXIAN“Scale”ZHEIYICI,YOUYUZHEIYIZITIYANGSHIGENGWEIDUNSHI、QINGCHU,BIANDAHOUKANSHANGQURONGJIGANSHIZU。


03.GUANGGAOSHEJIJIQIAO:CAOZONGHAOMEIGEYUANSUDEJIANGE

“Respect”ZHEIYICIDEZIJIANJUBEISUOXIAO,JINERRANGQUANBUYINGYUDANCIKANQILAIGENGYOUTUANDUIDENINGJULI。PAIBANSHEJIZHONG,GEZHONGGEYANGYUANSUJIANGEBIXUYIJUJUTIQINGKUANGLAIDIAOJIE,NEIRONGDUODENEISHIHOUNENGGOU SHIDUSUOJIN,SHAODENEISHIHOUNENGGOU SHIDUSHIFANGYALI。JIANGECHICUNDOUBIXUJIANJUDAOJICHUDEYIDUXING,FENTAIKAIHELITAIJINDOUMEIBANFALINGRENYUEDUWENZHANG。


04.GUANGGAOSHEJIJIQIAO:MINGZHIDIXUANZESEDIAO

XUANZEXIANGTONGSEHAOXIADEBUYIYANGSECAI,NENGGOU WEICHIZONGTIDEWANZHENGXING。SECAIGUANGLIANGSHUIPINGDECHABIENENGJIYANSECHANSHENGBAOHEDU,JINGMEIDEWENBENBIXUYONGSHENZONGSEDEBEIJINGTULAIHONGTUO,ZHEIDOUSHIWEISHAZAISHILIDEWENBENZHONGYINGYONGLEDANLVSE,TISHENGHUAMIANZHILIANG,TIGAOYIDUXING。


05.GUANGGAOSHEJIJIQIAO:ZHENGJIE,QINGKUAI,QINGCHU

GENJUTIGAOWENBENNEIRONGHEBEIJINGZHAOPIANZHONGJIANDEMINGANJIAOJIEXIANBIZHAOLAITIGAOYIDUXING。YIBANYINGYONGCHUNHEIHECHUNBAISEDEWENBENNENGGOU GENGJIAFANGBIANKUAIJIEDIBAOCHIZHEIYIDIANER。


06.GUANGGAOSHEJIJIQIAO:ZITIYANGSHIYESHIQINGGAN

BAOZHENGNIXUANZEDEZITIYANGSHIPEINIDENEIRONGWEICHISHIZHONGDEGEXING。HANYOUYUANHUDEZITIYANGSHIKANSHANGQUHUIGENGWEIYOUSHAN(ZHEIERYONGDEQuicksand),YOULENGYOUJIAODEZITIYANGSHIKANSHANGQUGENGWEIQIANGDA(LIRUSans Serifs),CHENXIANGANSHOUKANSHANGQUGENGWEIYAZHIERJINGMEI。


07.GUANGGAOSHEJIJIQIAO:YONGWEIZHIHESHIGOUJIANJILV

WEIZHIHESHIHEDUICHENGXINGQUANSHIRANGSHEJIZHUZUOGENGWEIPOJUJILVDEFANGSHI。XIANGDUILAISHUO,WEIZHIHESHIYINGYONGCENGMIANGENGPUBIAN。ZHEIERDESHILIZHONG,ZUOCEDEPINGXINGXIANKEHUACHUWEIZHIHESHIDEBIANYAN,TISHENGLESHEJIGOUSIDEQUANMIANXING。


08.GUANGGAOSHEJIJIQIAO:WEICHIJIANYI

WEICHIJIANYI,KESHIBIEWANGJIZUIJIBENDEBIAOZHUN。YINGYONGYOUBAOHEDUDEYANSE,YONGLAOGUERPINGHENGDEPAIBANSHEJIJIAGOU。


09.GUANGGAOSHEJIJIQIAO:KAOBEISHIDUOZHANGWENBENWENDANGSHEJIGOUSIDEJINGCUI

JIARUNIYIZHIZAISHEJIGOUSIZHEIFENDUOZHANGDEWENBENWENDANG,FEICHANGJIANDANDEFANGFAJIUSHISHUOKAOBEIWANGYEYEMIAN,SUIHOUTIHUANCHENGZAIQIZHONGDEZHAOPIAN,SUIHOUBIANXIEWENZINEIRONG。YOUXIAODIYINGYONGXIANKUANGZHUANGDIAN,WEICHIKUANSHIDEWANZHENGXING。

广告设计技巧图2

广告设计技巧图2


10.GUANGGAOSHEJIJIQIAO:DUCHUANGXINGYUCHUANGZAOLI

HEKEXUEYANJIUXIANGTONG,GUANGGAOSHEJIDEZHUANYEJINENGHESISUOXIANGTONGBIXUDUCHUANGXINGHECHUANGZAOLI。NIBUYIDINGFEIYAOYINGYONGDAHUOERDOUHUIYONGDEZITIYANGSHIHEKUANSHI,BIKAISHIXINGBINGTANXUNZISHENDESHEJIFENGGE,HUIJINIDESHEJIGOUSIGONGZUOZHONGBUTONGXUNCHANG。


11.GUANGGAOSHEJIJIQIAO:YONGCENGJILAIZHENGLINEIRONG

JIANGNEIRONGHEXINXINEIRONGPAIXUDEGENGWEICENGCIHUASHIJIAOHUSHEJIZHONGZUIGUANJIANDEYIBUFEN,DIAOJIENIDENEIRONGZHONGYUANSUDEYANSEHEZHANBI,NENGGOU GUANCHADAOTAZAIZONGTISHIJUEZHONGBIYAOXINGDEZHUANBIAN。


12.GUANGGAOSHEJIJIQIAO:DUICHENGXINGYEHENYOUXIAO

HENDUOCHUSEDESHEJIZHUZUODOUSHICHONGFENLIYONGDUICHENGXINGDEJIQIAO。YINGYONGDUICHENGXINGJIQIAODENEISHIHOU,BAOZHENGDUICHENGXINGBICIZAISHIJUEDEBOHOUSHANGDEXIANGTONG。


13.GUANGGAOSHEJIJIQIAO:GESANCHAWUJINIDEYANJINGSHIFANGYALIYIXIAXIA

7×24ZHONGTOUDEPINBOSUIRANTUXIAN,KESHINIMEIBANFAWEICHIBINGYOUZHEBUDUANDEXIANGXIANGLI。SHIDUDESHIFANGYALINENGJINIXIUFUGAOXIAOLV,ZAOCHENGSHEJILINGGAN。SHISHIDILIQUDIANNAOPINGZHIJIAOZHUANWANJIQIAOQITA,JINGCHANGHUIYOUCHUXIANYIWAIZHIXI。


14.GUANGGAOSHEJIJIQIAO:YINGYONGTONGZUDEZITIYANGSHI

YUANYIRANGWENZIPAIBANYOUZHEGAOKUANBIDEWANZHENGXING,ZUIHAOSHIDEFANGSHI SHIXUNZHAOYIZHENGTAOBAOKUOGEZHONGZIZHONG、ZIXINGDEZITIYANGSHIZU,NEIYANGBAOZHENGLEDUOYUANXINGHEWANZHENGXING。ZHEILIRENMENYINGYONGLELibre Baskerville ZITIYANGSHIZUZHONGDECUTI、XITIHEXIETIZI。


15.GUANGGAOSHEJIJIQIAO:JIECHUDELIUBAIYISHU

LIUBAIYISHUHUISHOUYUSHEJIGOUSIZHONGGEZHONGGEYANGYUANSUYICHONGZUDEXIQIDESHINEIKONGJIAN,JIKEHUYIXIANGXIANGDESHINEIKONGJIAN。TARANGNEIRONGGENGWEIJIZHONGHUAHEYIDU,YEBURONGYIYOUYUZALUANERRANGKEHUZOUSHEN。


16.GUANGGAOSHEJIJIQIAO:XIANDIAOCHA,ZAIXIASHOU

ZAINIDONGSHOUNENGLIGANGKAISHISHEJIGOUSIYIQIAN,BAOZHENGNIBAWOLEQUANBUDEYAOQIUHESUOYOUDEGUANJIANDIAN。DIAOCHA、YUEDUWENZHANG、SHOUJISUCAITUPIAN。SUCAITUPIANDESHOUJIJINICAOKONGCHONGZUDUODEKEGUANSHISHIHENEIRONG,ERDIAOCHAZEHUIBAOZHENGZHEIYISHEJIGOUSISHISHENZHONGKAOLVYIHOUDECHENGXIAO。


17.GUANGGAOSHEJIJIQIAO:ZAOJIUXINTAIBAN

ZAISHEJIGOUSIYIQIAN,JIANGNISUOSHOUJIDEYOUGUANDEZHAOPIAN、SEBANHEBIEDESHIJUEZHUZUOJIZHONGHUADAOBAIBANSHANG,NEIYANGNENGGOU BIANJIENIZHAOXUNSHEJILINGGAN,XUNZHAOXIANGHUDETEXING、ZHUTIFENGGEHEDIAOSEBAN,ERQIEZUIHOUYUNYONGDAOXINXIANGMUZHONGLAI。


18.GUANGGAOSHEJIJIQIAO:XIAOFANGYUZAOJIU

YINGYONGZHURUCILEICanva、Dribbble、behance NEIYANGDEWANGZHILAIYULANTARENDEZHUZUO,YIKAOJIANSUOHEGUOLVLAIZHAOXUNHEHUNIYAOQIUDEZHUZUO、SHEJIFENGGEHEKUANSHI,ZAIXIAOFANGHEZAOJIUZHONGDAJIANGUISHUYUZISHENDEZHUZUO。


19.GUANGGAOSHEJIJIQIAO:GUANXINYIJINGCHANSHENGDESHIER

SHEJIGOUSIBINGFEIBAITUOSHIQIDECUNYOU。WULUNNICISHIGUANXINDESHINAJIAXINGYE,QINGJINLIANGGUANXINYIJINGCHANSHENGDESHIER,WEICHIDUIZUIXINXIAOXIDEJIMINGUANNIAN,CONGWANGLUOMEIJIEDAOXINWENBAODAOSHISHIZHENGZHI,ZUIXINXIAOXIZUIGUANJIANDEXINXINEIRONGZHIBUGUOSHIDUINIYOUSUOBIYIDE。

广告设计技巧图3

广告设计技巧图3


20.GUANGGAOSHEJIJIQIAO:BENGCHULAISISUO

ZUIYOUYISHUCHUANGYIDESIKAOZHEDOUHUITIAOCHULAIYICHENGBUBIANLAIDUIDAIZHEISHIJIEDE。BUYAOCHANGKANDAODEBIAOZHILAIDIANZHUINIDESHEJIGOUSI,HUOXU1GEQUANXINSHENGJIDESHEJIGOUSIGENGNENGYIWEIZHENIDENIANTOU。


21.GUANGGAOSHEJIJIQIAO:BIZHAOSHIZHONGYAO

BIZHAOSUOZAOCHENGDESHIJIXIAOGUOSHIZHENSHILINGRENYINXIANGKEGUMINGXINDEYIBUFEN,YINGYONGpsLVJINGLAITIGAOZHAOPIANDEBAOHEDU,YONGHEIBAIHUILAIZHANXIANZUIDONGRENXINPODEGUANJIANDIAN,YONGCHICUNCHABIELAIZHANXIANBUYIYANG,ZHEIZHONGQUANSHIBIZHAO。


22.GUANGGAOSHEJIJIQIAO:DIANLIANGNIDESHEJIGOUSI

ZAISHEJIGOUSIZHONGZAOJIUXIJUCHONGTU,JIANGYIWEIZHEBUYIYANGXINTAIDESECAIYINRUSHEJIGOUSI,YONGDIKANGHEMAODUNLAIJINIDESHEJIGOUSIZUIRANGRENMEIFASHUANGFANG。


23.SUISHENDAIBIJIBENDIANNAO

BUGUANNIYESHIZAILIECHESHANG,ZAIGONGZUOZHONGHUANSHILINSHUIQIAN,SHEJILINGGANHUIZAIWULUNRUHEKUAISUPAOCHUQU,YINERCHONGFENZHUNBEISHIHENBIXUDE。ZAIBIJIBENDIANNAOSHANGFANGSHOUGAOJILUXIANISUISHISUIDIKUAISUPAODENIANTOU,HUOXUTASHINIXIADUOCIGUANJIANSHEJIGOUSIDEGUANJIANGOUSI。


24.GUANGGAOSHEJIJIQIAO:YONGYUCHANGSHICUOWU

MEIGERENDOUFANCUOWU,ERBUZHENGQUESHIHUODEGONGZUOJINGYAN,XUEXIPEIXUNBINGCHENGCAIDEGUANJIANFANGSHI。JIARUNIYAOJIANGNIDESHEJIGOUSITUIDAOWANMEI,NEIMACHANGSHICUOWUSHIBIRANXINGDE。


25.GUANGGAOSHEJIJIQIAO:JIQIAOGUANJIAN,DANBINGBUSHIWEIYI

YAOGANYUCHUANGXINZISHEN,GONGKEZISHENDEYISHUCHUANGYIGUANNIAN,PAIXUHAOGEZHONGGEYANGYUANSU,XUANDINGWENBEN,GAOHAOYANSE,BAOZHENGBAOHEDUHELIUBAIYISHU,ZHEIZHONGQUANSHIJIQIAO。KESHIJIQIAOBINGBUSHIWEIYIGUANJIANDESHIER,NIYEYAOGANYUCHUANGXIN,SHISHIDIBAITUOBIAOZHUN,MINGQUETICHUZIZHUCHUANGXINDEGOUSI。

       YISHANG25TIAOSHISHIJIGUANGGAOSHEJIJIQIAOYOUGUBOGUANGGAOSHEJIJIHEDUONIANGUANGGAOSHEJIJINGYANGUINA。

品牌热线:137-1020-5050

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